Why Moth?

Many people associate the term ‘social butterfly’ with the PR and marketing world. Picture Edina Monsoon from Ab Fab, attending launch parties and nurturing her little black book of contacts.

However now it’s 2019, Brexit is undeniably steaming ahead and life in the marketing industry isn’t quite as rosy as the nineties comedy had us believe. Instead of flitting from parties to meetings, the marketing industry is now a competitive, technology driven machine, with budgets being slashed and ROI on the tip of everyone’s tongues.

We’re no longer in the era of butterfly, we are the moth. Hard working, infiltrating the consciousness of the audience through research, strategy and achieving measurable results.

Bring it on.